Question 1

When calculating the conversions that are directly attributed to visits coming from source code ‘abc123’, the analyst notices that source codes are stored only in Prop12 and eVar12. The analyst knows that both dimensions only collect values on the initial page load of the visit. Which variable type would be used?

Options :

A : eVar12

B : Prop12

C : eVar0

Answer: A

Question 2

Refer to the exhibit:

What is a valid interpretation of this Segment Comparison between Purchasers and Non-Purchasers segments?

Options :

A : Video Views/Visitors is the most statistically significant difference between the two segments.

B : On average, Purchasers view 81 % more videos than Non-Purchasers.

C : Purchasers are 81 % more likely to complete a Video View than Non-Purchasers.

Answer: B

Question 3

The analytics team has created an Analysis Workspace project featuring a Freeform Table and a Flow

Visualization in one Panel.

Why is the scheduled report just showing the Panel Name?

Options :

A : The Freeform Table and Flow Visualization were expanded.

B : The Project was never curated.

C : The Freeform Table and Flow Visualization in the Panel were minimized.

Answer: C

Question 4

A business owner would like to add a snapshot of the revenue trend over the last month to their Analysis Workspace project. Which visualization type should be used?

Options :

A : Bullet

B : Scatter

C : Line

Answer: C

Question 5

An analyst create a workspace based on two separate segments: A) A Product type = electronics B) Marketing channel =affiliate As a follow-up analysis the analyst wants to identify electronics sales from the affiliate channel over the past 90 days. Which segment should the analyst create to fulfill these requirements?

Options :

A : A new segment to include segment A OR B. Then within 90 days the orders event count is greater than "0".

B :

A new segment to include segment A AND B. Then within 90 days the orders event count is greater than "0". Product type = electronics

C : A new segment to include segment A. Then within 90 days the orders event count is greater than "0".

D :

A new segment to include segment B. Then within 90 days the orders event count is greater than "0". Marketing channel = affiliate

Answer: B

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