Question 1

Which of the following statements accurately describes the role of customization in Adobe Campaign Classic?

Options :

A : Customization must be done by external consultants.

B : Customization is optional and does not impact campaign performance.

C : Customization allows users to tailor the platform to their specific business needs.

D : Customization is limited to system configurations only.

Answer: C

Question 2

In Adobe Campaign Classic, what is the purpose of setting up a control group for a campaign?

Options :

A : To test different subject lines for email content

B : To determine the optimal scheduling timings for campaign delivery

C : To evaluate the success of the campaign based on customer feedback

D : To compare the performance of the campaign with and without specific marketing actions

Answer: D

Question 3

What is a delivery template used for in Adobe Campaign Classic?

Options :

A : To create personalized content for each recipient

B : To customize the appearance of email campaigns

C : To define the frequency of campaign deliveries

D : To define the frequency of campaign deliveries

Answer: D

Question 4

Which of the following is a part of the Out-of-the-Box (OOTB) Recipient schema in Adobe Campaign Classic?

Options :

A : Data schemas

B : Email delivery

C : Tracking mechanisms

D : Custom workflows

Answer: A

Question 5

What is the purpose of defining a delivery template in Adobe Campaign Classic?

Options :

A : To track the performance metrics of the campaign

B : To configure the target audience for the campaign

C : To specify the layout and design of the email content

D : To set up automated workflows for campaign execution

Answer: C