Question 1

What does the "Activity QA" feature in Adobe Target allow users to do?

Options :

A : Create content variations for testing purposes

B : Test variations before launching an activity

C : Set up targeting rules for personalized experiences

D : Track user interactions on the website

Answer: B

Question 2

Which type of report in Adobe Target provides insights into how different user segments are interacting with a specific experience?

Options :

A : Activity Overview report

B : Audience Insights report

C : A/B Test repo

D : Experience Metrics report

Answer: D

Question 3

How can collaboration with stakeholders improve the planning and strategy phase of an Adobe Target campaign?

Options :

A : By reducing project timeline

B : By ignoring feedback

C : By gaining diverse perspectives

D : By avoiding conflict

Answer: C

Question 4

Which type of test in Adobe Target allows you to simultaneously test multiple variables to see which combination performs best?

Options :

A : Redirect test

B : Split test

C : A/B test

D : Multivariate test

Answer: C

Question 5

If a test in Adobe Target is consistently delivering poor performance results, what troubleshooting step could be taken to improve the situation?

Options :

A : Increasing the target audience size

B : Adjusting the traffic distribution among variations

C : Checking for server downtime issues

D : Changing the algorithm used for delivery

Answer: B