Question 1

System, campaign, lead and company tokens can be used in Flow Steps?

Options :

A : False

B : True

Answer: B

Question 2

How would a marketer create a Static List in Adobe Marketo Engage?

Options :

A : Use Add to Engagement List in an Engagement Program.

B : Use the Add to List flow step in a Smart Campaign.

C : Create a List in the Database or in the Program.

Answer: C

Question 3

A marketing manager launches an Email Program A/B Test with the test type of Whole Email. They follow best practices when selecting the winning criteria.

Based on Email Program A/B Test Dashboard, which variant is the winning version?

Options :

A : Variant

B : Variant A

C : Variant C

Answer: C

Question 4

Random Sample is an "add choice" in the send email flow step in a Marketo Campaign?

Options :

A : True

B : False

Answer: A

Question 5

In a webinar program, a marketing manager needs to mark people who filled out a registration form with the Registered status. Which flow step would the marketing manager use to set up the Smart Campaign?

Options :

A : Add to Local List: "Webinar Registration List".

B : Change Program Status to "Webinar > Registered.

C : Change Data Value for field Webinar" to "Registered".

Answer: B