Question 1

Which method is commonly used for finding patterns and relationships in data sets?

Options :

A : Prescriptive analytics

B : Diagnostic analytics

C : Predictive modeling

D : Descriptive analytics

Answer: D

Question 2

In Customer Journey Analytics, which component enables users to monitor specific KPIs or metrics over time?

Options :

A : Segmentation Builder

B : Workspace

C : Metric Monitor

D : Cohort Analysis

Answer: C

Question 3

Which of the following methods can be used to distribute customer journey analytics reports to stakeholders?

Options :

A : Fax

B : Smoke signal

C : Email

D : Carrier pigeon

Answer: C

Question 4

Which of the following visualizations is best suited to show the trend of website traffic over a specific date range?

Options :

A : Scatter plot

B : Line chart

C : Pie chart

D : Bar chart

Answer: B

Question 5

Which component in Adobe Customer Journey Analytics is used to define groupings of reports to analyze data based on specific criteria, such as geographical location or time of day?

Options :

A : Data Mart

B : Data Views

C : Flow Visualization

D : Segments & Dimensions

Answer: D