Question 1

What can be recommended in Einstein web recommendations: select 3 (Home, Product; Category, Cart, Conversion Pages)

Options :

A : Product

B : Content

C : banner

Answer: A,B,C

Question 2

What is true about Einstein engagement frequency (EEF). Select 3

Options :

A : EEF uses only commercial send data not transactional

B : The model uses data available only in your account

C : Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.

D : It uses last ISO days engagement data

Answer: A,B,C

Question 3

Decision split using contact data not working, myorders DE with 1 to many relationship configured in attribute group. What questions you need to ask to troubleshoot. Select multiple

Options :

A : Are u using attribute to attribute comparison.

B : Is there any spelling mistake in your contact attributes.

C : Are there any eligible matching orders for that particular contact

Answer: A

Question 4

What Einstein functionality makes predictions for email only?

Options :

A : Einstein Scoring

B : Einstein Copy Insights

C : Einstein Engagement Frequency

D : Send Time Optimization

Answer: C

Question 5

Which two use cases are best suited for the new MC Transactional Messaging API?

Options :

A : Flash Sales

B : Order confirmations

C : Password Resets

D : Subscription reminders

Answer: B,C