Two different Media Buy Keys, associated with the same IO Key, can have different rates.
What type of data can you return from a VLOOKUP in Datorama?
Why should you use calculated measurements?
A client's data consists of three data streams as follows:
Data Stream A:
The data streams should be linked together through a parent-child relationship.
Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and
measurements.
The client would like to have a "Site Revenue" measurement.
This measurement should return the highest revenue value per Site, for example:
For Site Key ‘SK_C_2’, the "Site Revenue" should be $7.00.
When aggregated by date, the "Site Revenue" measurement should return the total sum of the results of all
sites.
For example:
For the date 1 Apr 2020, "Site Revenue" should be $11.00 (sum of Site Revenue for Site Keys ‘SK_C_1'
($4.00) and ‘SK_C_2’ ($7.00))
Which options will yield the desired result;
A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing insights
and cross-channel marketing activity analysis. Below are details regarding the different data sources and the
number of data streams required for each source.
When harmonizing the Objective field from within the data stream mapping, which advantage is gained?
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