Question 1

A company wants to send a coupon code to VIP customers who have abandoned their cart. The company also wants to track email open and forward count, as well as disable the coupon code after a single use. Which set of platforms and native services should a Solution Architect recommend to satisfy these requirements?

Options :

A : Service Cloud for customer segmentation; third-party service for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Service Cloud to track email opens and forwards.

B : Marketing Cloud for customer segmentation; B2C Commerce for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Marketing Cloud to track email opens and forwards

C : B2C Commerce for customer segmentation; Service Cloud for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Service Cloud to track email opens and forwards.

D : Marketing Cloud for customer segmentation; Service Cloud for creation of coupon codes; B2C Commerce to send abandoned cart emails; Tableau CRM to track email opens and forwards.

Answer: B

Question 2

A company wants to add Salesforce Order Management to their existing B2C Commerce, Service Cloud, and Sales Cloud integration. Their current sales process lets sales reps build quotes, create orders, and process reduction orders for refunds as part of their sales channel workflow. Their B2C Commerce order objects also include multiple custom attributes that the merchant's current Order Management System uses to allocate orders to the correct distribution center for fulfillment. When enabling Salesforce Order Management, what potential concerns will the merchant need to work through?

Options :

A : Salesforce Order Management does not allow for fulfillment rules across multiple distribution centers without the use of an AppExchange package or custom Apex triggers.

B : Reduction Orders and Order Management change orders conflict if both are enabled in the same Org and require the use of Record Types and Apex Triggers or Validation Rules to avoid conflicts.

C : Custom attributes on B2C Commerce Orders are not natively supported for Salesforce Order Management integrations and require custom Apex development to handle mapping.

D : Salesforce Order Management integrates natively with B2B Commerce when both products reside within the same Org but requires the use of a customizable B2C Commerce cartridge to import data from a B2C Commerce instance.

Answer: D

Question 3

In Reports and Dashboards tools you find some requests with a very poor cache hit ratio (less than 20%). What

can you do in order to increase cache hit ratio and improve website performance? Here a few examples of

triggered URL:

- https://www.myawesomewebsite.com/products?sz=48&start=0&srule=price-low&campaign=ads1

- https://www.myawesomewebsite.com/products?start=0&sz=48&srule=price-low&campaign=ads2

- https://www.myawesomewebsite.com/products?srule=price-low&start=0&sz=48&campaign=ads3

Options :

A : Use URL hashes for parameter campaign

B : New cache partition

C : Create custom cache for this request.

D : Always use the same URL parameter order

Answer: A,D

Question 4

A financial services company wants to implement Service Cloud and Marketing Cloud. A number of profile attributes required for personalization in Marketing Cloud were identified as personally identifiable information (PII) and are too sensitive to be stored in Salesforce. Tokenized Sending was presented as a way to address these concerns. Which two implications should a Solution Architect consider if Marketing Cloud Connect is to be used for cloud integration? Choose 2 answers

Options :

A : The synchronized data extensions will include the token and all PII attributes

B : All emails will need to be sent through Marketing Cloud or Marketing Cloud Connect to avoid disruptions

C : The standard email address field for contacts and leads needs to be populated with a token

D : The token with all supporting attributes will need to be stored in Service Cloud

Answer: A,B

Question 5

A retail company currently uses 62C Commerce and Marketing Cloud to enable a seamless customer experience. They are evaluating tools to better support customer service activities like their call center for online ordering and social customer service. Which two functionalities should a Solution Architect discuss with the company to explain the value of Service Cloud? Choose 2 answers

Options :

A : Ability to create a B2C storefront using Digital Experiences.

B : Ability to de-duplicate and create a single customer identity.

C : Ability to allow the agent to see purchase history to support case management

D : Ability to have a customer leave a journey when they have an escalated case.

Answer: B,C

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