Question 1

Which information is provided in a .csv file when activating to Amazon S3?

Options :

A : An audit log showing the user who activated the segment and when it was activated

B : The activated data payload

C : The metadata regarding the segment definition

D : The manifest of origin sources within Data Cloud

Answer: B

Question 2

Northern Trail Outfitters wants to implement Data Cloud and has several use cases in mind. Which two use cases are considered a good fit for Data Cloud? Choose 2 answers

Options :

A : To ingest and unify data from various sources to reconcile customer identity

B : To create and orchestrate cross-channel marketing messages

C : To use harmonized data to more accurately understand the customer and business impact

D : To eliminate the need for separate business intelligence and IT data management tools

Answer: A,C

Question 3

How should a Data Cloud consultant successfully apply consent during segmentation?

Options :

A : Include the Consent Status from the golden record during activation for any applicable channels of engagement.

B : Include Party Identification for any applicable channels of engagement in the filter criteria for each segment.

C : Include the Unified Profile during segmentation for any applicable channels of engagement.

D : Include the Consent Status for any applicable channels of engagement in the filter criteria for each segment.

Answer: D

Question 4

A customer requests that their personal data be deleted. Which action should the consultant take to accommodate this request in Data Cloud?

Options :

A : Use a streaming API call to delete the customer-s information.

B : Use Profile Explorer to delete the customer data from Data Cloud.

C : Use Consent API to request deletion of the customer-s information.

D : Use the Data Rights Subject Request tool to request deletion of the customer-s information.

Answer: D

Question 5

Northern Trail Outfitters has the following customer data to ingest into Data Cloud and use for segmentation. 1. Propensity to purchase 2. Has active membership 3. Work email address Which data types should the consultant use when ingesting this data?

Options :

A : Number, Text, URL

B : Percent, Boolean, Email

C : Number, Boolean, Text

D : Percent, Number, Email

Answer: C

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