Question 1

In funnel analysis for an e-commerce website, if the conversion rate from cart to purchase is 25% and 1000 users add items to cart, how many purchases would be expected? (difficulty: easy)

Options :

A : 250 purchases

B : 400 purchases

C : 100 purchases

D : 2500 purchases

Answer: A

Question 2

In inventory analysis, if a company's DSI decreased from 73 to 52 days while sales remained constant, what is the percentage increase in inventory turnover ratio? (difficulty: hard)

Options :

A : 28.8%

B : 40.4%

C : 21.2%

D : 52.3%

Answer: B

Question 3

In a GMAT data sufficiency question about customer demographics, what should you do when Statement (1) provides categorical data and Statement (2) provides numerical data? (difficulty: medium)

Options :

A : Focus only on the numerical data

B : Convert all data to the same type before analyzing

C : Evaluate how each type of data relates to the specific question being asked

D : Skip questions with mixed data types

Answer: C

Question 4

In RFM analysis, what would be the most valuable customer segment if using a 5-point scale for each dimension (R, F, M)? (difficulty: easy)

Options :

A : 555

B : 111

C : 551

D : 155

Answer: A

Question 5

When analyzing a scatter plot of advertising spend vs. revenue in a GMAT data interpretation question, what does a correlation coefficient of -0.1 indicate? (difficulty: medium)

Options :

A : Strong positive relationship

B : Strong negative relationship

C : Weak negative relationship

D : Perfect negative relationship

Answer: C