Question 1

Is this a good or a bad practice to not send test emails?

Options :

A : Good Practice

B : Bad Practice

Answer: B

Question 2

A Cloud Kicks associate is tasked with evenly distributing a large number of subscribers from a single data extension into five new equally distributed data extensions. Which method should the associate use to accomplish this?

Options :

A : Manually create five new data extensions and use Automation Studio to evenly distribute subscribers.

B : Use five data filters to create five data extensions with an equal distribution of subscribers.

C : Use the Random Data Extension to create five new data extensions with an equal distribution of subscribers.

Answer: C

Question 3

What field does the Subscriber Key become when considering under the relational database of Contact Builder?

Options :

A : Contact Key

B : Primary Key

C : Contact ID

Answer: A

Question 4

Which field is used to uniquely identify an individual across multiple channels in Marketing Cloud Engagement?

Options :

A : Email Address

B : Contact Key

C : Mobile Number

Answer: B

Question 5

True or False? Filtering subscribers or contacts makes targeting specific subscribers or contacts based on their attributes and other conditions easier.

Options :

A : FALSE

B : TRUE

Answer: B