Question 1

Which Marketing Cloud Tool should be understood as a relational database builder with the objective to simplify contact interaction?

Options :

A : Social Studio

B : Automation Studio

C : Email Studio

D : Contact Builder

Answer: D

Question 2

Which CAN-SPAM requirements should a marketing associate be aware of in regard to unsubscribing from commercial emails?

Options :

A : Providing a mechanism that does NOT require a subscriber to log in to unsubscribe

B : Requiring the subscriber to complete a survey before allowing them to unsubscribe

C : Mandating subscribers to provide a reason for opting cut before allowing them to unsubscribe

Answer: A

Question 3

The marketing team at Northern Trail Outfitters wants to remove customer data 30 days after it is uploaded to Marketing Cloud Engagement. Which feature helps to regulate how long information is kept in a data extension?

Options :

A : Automation Studio

B : Data Retention

C : Data Transfer

Answer: B

Question 4

Which field is used to uniquely identify an individual across multiple channels in Marketing Cloud Engagement?

Options :

A : Email Address

B : Contact Key

C : Mobile Number

Answer: B

Question 5

True or False? Distributed Marketing currently uses standard Salesforce objects including Campaigns, Contacts, and Leads.

Options :

A : FALSE

B : TRUE

Answer: B