Question 1

A customer needs to import data from an SFTP site. The customer wants to:* Segment the contents of the file and then send emails.* Transfer the file to the SFTP site at various times daily.* Send to data extensions.What sequence of automation activities should meet these requirements?

Options :

A : Scheduled: Import File > SQL Query(s) > Send Email(s)

B : Scheduled: Transfer File > Import File > SQL Query(s) > Send Email(s)

C : File Drop: Import File > SQL Query(s) > Send Email(s)

D : File Drop: Import File > Group Refresh > Send Email(s)

Answer: C

Question 2

Northern Trail Outfitters wants to target all customers who have registered to receive Push Notifications. Their app uses the Mobile Push SDK.In which two ways should this segment be created?

Options :

A : Using Mobile Studio, create a Mobile Push Filtered List then filter on the MobilePush Demographics attribute group.

B : Using Automation Studio, query the_MobilePushDemographics Data View and save this to a data extension.

C : Using Journey Builder, target the entire customer database then filter using MobilePush Demographics attribute group.

D : Using Contact Builder, create a Filter Data Extension from AB Contact where there is record in MobilePush Demographics.

Answer: A

Question 3

Northern Trail Outfitters (NTO) wants to find ways to better drive return on investment and growth via their marketing sends. They plan to centralize their analytics data to allow for a more efficient analysis of this data across all of their campaigns. NTO currently has Marketing Cloud, Sales Cloud, and a third-party warehouse service.What product would help their use case?

Options :

A : Report Studio

B : Web Analytics Connector

C : Interaction Studio

D : Datorama

Answer: D

Question 4

What are the similarities between Automation Studio and Journey Builder?

Options :

A : Have duration plus wait activity

B : Ability to define an email send

C : Fire an event from Automation Studio to Journey Builder

Answer: C

Question 5

Northern Trail Outfitters is interested in a solution to automate a process. They currently pull data into a spreadsheet to import into a data extension for sending. The data warehouse can be configured to place a dally on an SFTP.Which three questions are relevant to determining a solution?Choose 3 answers

Options :

A : Does the data extension have a data relationship?

B : Does someone need to be notified if an error happens on import?

C : Will the data file be placed on the SFTP at the same time daily?

D : Will the file have more than 5,000 rows?

E : Is the data file a delta or a historical file?

Answer: A,B,C

Smartly Prepare Exam with Free Online Marketing-Cloud-Consultant Practice Test

Buying Options: