Question 1

The website team at North Trail Outfitter has noticed performance issues on the site when the marketing team sends promotional emails.What should the marketer do to prevent this problem?

Options :

A : Use Delayed Delivery

B : Segment email sends by domain.

C : Configure Send Throttling.

Answer: C

Question 2

When building an email audience, a marketer first runs a query to update a data extension referenced in the audience query.Which configuration should be used to ensure the exclusion is updated before the audience query runs?

Options :

A : In the step with the two SQL activities, place a wait step between them.

B : Place the audience SQL Query Activity in a step after the exclusion SQL Query Activity.

C : Place the audience SQL Query Activity below the exclusion SQL Query Activity.

Answer: B

Question 3

Northern Trail Outfitters (NTO) wants to include specific content for its most engaged customers and different content for its least engaged customers.Which Journey Builder activity should NTO use?

Options :

A : Engagement Split

B : Frequency Split

C : Scoring Split

Answer: C

Question 4

Northern Trail Outfitters' (NTO) branding guidelines require heavy use of imagery on its website, apps, emails, ads, etc. What are two ways that NTO can optimize its email design to honor branding guidelines and ensure subscribers are getting the best experience possible? Choose 2 answers

Options :

A : Add background colors that match branding.

B : Style alt text for when images do not display automatically.

C : Use custom corporate font to match NTO brand.

D : Make the email completely image based.

Answer: B,D

Question 5

Northern Trail Outfitters' marketing manager wants to schedule a report to be sent weekly to an Azure Blob regarding the performance of a holidays campaign.Which tool should they use?

Options :

A : Campaign Email tracking Report

B : Datorama pivot Table

C : Tracking Data Extract file transfer

Answer: B