Question 1

U+ Bank implemented a customer journey for Its customers. The journey consists of five stages. The bankobserves that as customers progress through the journey, one customer entered the third stage of the Journey,and then received an offer that is not included in any journey.Which statement explains the cause of this behavior?

Options :

A : The customer always receives the most relevant action, even if an action is not a part of any journey.

B : The bank implemented upweighting for the third stage.

C : The customer was not eligible for the last stage of the journey and the system presented an offer outside the journey.

D : The customer can be Involved in only one active journey at a given moment.

Answer: A

Question 2

U+ Bank implemented a customer journey for its customers. The journey consists of five stages. The bankobserves that as customers progress through the journey, one customer entered the third stage of the journey,and then received an offer that is not included in any journey.Which statement explains the cause of this behavior?

Options :

A : The bank implemented upweighting for the third stage.

B : The customer was not eligible for the last stage of the journey and the system presented an offer outside the journey.

C : The customer can be involved in only one active journey at a given moment.

D : The customer always receives the most relevant action, even if an action is not a part of any journey.

Answer: D

Question 3

U+ Bank, a retail bank, introduced a new mortgage refinance offer in the eastern region of the country. Theywant to advertise this offer on their website by using a banner, targeting the customers who live in that area.What do you configure in Next-Best-Action Designer to implement this requirement?

Options :

A : An audience

B : A customer segment

C : Applicability rules

D : A prioritization formula

Answer: C

Question 4

MyCo, a telecom company, wants to send promotional SMSs with data plan offers to their qualifiedcustomers. The business intends to use the same action flow template with their target flow pattern for all thedata plan actions.What do you configure to implement this requirement?

Options :

A : An output template

B : A dynamic template

C : A file template

D : An SMS treatment

Answer: D

Question 5

U+ Bank, a retail bank, uses the business operations environment to perform its business changes. The bankcompletes these changes by using revision management features of Pega Customer Decision Hub™ and 1:1Operations Manager.Customers see credit card offers based on various engagement policies on the U+ Bank website. The bankwants to update the underlying decision strategy ofan engagement policy condition.According to best practices, which statement correctly describes the implementation of the change to fulfillthis business requirement?

Options :

A : A next-best-action specialist modifies the decision strategy in Customer Decision Hub.

B : A next-best-action specialist modifies the decision strategy in 1:1 Operations Manager.

C : A next-best-action designer modifies the decision strategy in 1:1 Operations Manager.

D : A next-best-action designer modifies the decision strategy in Customer Decision Hub.

Answer: D